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2007年9月6日星期四

Different Perspective

How Adidas' IP Enforcer Kicked Counterfeiting in China: Athletic shoe maker's Asia IP guru says he doesn't have a counterfeiting problem in China - what's he doing right?

"While its competitors continue to focus on raiding factories, Adidas has increasingly targeted retailers and wholesalers. Adidas' China-based in-house lawyers work with the business side to make shoes harder to copy (by using a state-of-the-art label), and with outside investigators to build cases and prod government enforcement. It's all done on an annual budget of less than $1 million."

"However, raids are just part of Adidas' in-house IPR approach. 'If you're only thinking about raiding,' Ray Tai, head of Adidas' intellectual property rights enforcement in Asia, says, 'you, as a lawyer, are not doing your job.' Attorneys should be preventing problems as well as solving them, he observes."

I concur.

2007年8月22日星期三

ECONOMIST: Benchmarking IT industry

A report from the Economist Intelligence Unit: The means to compete - Benchmarking IT industry competitiveness

“The purpose of the IT industry competitiveness index is to compare countries in different regions of the world on the extent to which they possess the conditions necessary to support a strong IT industry. To achieve this, the Economist Intelligence Unit has built a benchmarking model which scores individual countries on the key attributes of a competitive IT sector.”

There are six categories of indicator used in the index. Among them stands the legal environment category, which includes comprehensiveness, transparency of IP legislation, adherence to treaties; enforcement of IP legislation; status of electronic signature legislation; status of national data privacy and anti-spam laws; and status of national cyber-crime laws.

Selected legal environment category scores are: United States 92.0; United Kingdom 88.5; Ireland 88.5; Germany 85.0; Japan 79.0; South Korea 66.0; China 49.0; India 48.0; Russia 38.5.

Some China-related views expressed in the report concerning IPRs:

Miller, Stanford University: “Companies complain about IP a lot but they still go there, and they protect themselves. They compartmentalise information so no one person can walk out the door with the complete story.”

Kagermann, SAP: “As China's homegrown companies begin to innovate, IP protection will be more rigorously enforced.”

Keith Collins, SAS: “They (MIT and Standford) no longer try to take an up-front value out of the IP - they take the risk of whether that IP will succeed in the marketplace, which makes it more likely that an entrepreneur can pick it up and succeed with it. Many universities have tried to drive revenue from IP, and that’s been a mistake.”

2007年8月21日星期二

尹明善谈专利

知识产权政府门户网站专题在线访谈:“完善地方专利法规,推行创新型城市建设”

重庆市政协副主席、力帆集团董事长尹明善:

“政府采购的时候要采购有自主知识产权的产品,一个企业研发新产品要打开市场的时候,我觉得政府采购要予以支持。”

“我认为有一个误区就是都认为所有的企业必须要努力搞一些专利技术,事实上绝大多数的中小企业是不可能的,他们是心有余而力不足,他们只有那么一点资金、那么一点科技力量,怎么来创造那么多的专利。”

“中国是一个发展中国家,中国有这么多弱小的中小企业,如果身为中国的官员、身为中国的知识产权保护的干部和立法者、实施者,不正视中小企业的弱小、不正视强国运用只对他们有利的东西欺压咱们中国这样的发展中国家,如果不奋力保护,我们就是傻瓜,我们永远就是一个发展中国家。”

“说到中国摩托车,包括重庆的摩托车,说80%都是仿造日本的,这个话我要做一个澄清。为什么呢?在80%中有99%是非专利技术,是专利保护期已经过了的技术,我们怎么不能用呢?比如说在全中国、重庆大量生产的CJ125的型号,这个原创来自日本,可是日本已经卖了2030年了,人类的科学技术要发展,专利的保护一定有期限,不然就没有发展了。所以这里必须要澄清,不但中国的摩托车企业、绝大多数制造业都扣上了一个仿造、侵犯知识产权的帽子,这个不公正,他们的保护期过了,有的甚至是老祖宗的技术。”

“要理智的是,千万不要被人家吓住了,哪里有那么多的仿制呢?我们真正要为发展中国家说话,要呼吁世界各国把发明专利保护期缩短。因为信息时代,科学技术的发展很快,一个芝麻大的技术要保护1020年这个合理吗?”

“在一次全国政协会议上我写了一个提案,我们国家专利申请的费用和国家的人均GDP不相称,太高昂了。就是申请多少钱、保护一年多少钱,像力帆这样的企业,每年要花几百万。我作为政协委员的一个提案希望缩减。”

2007年7月3日星期二

Recommended Post

Erik J. Heels: How to defend your brands on the Internet

First published 7/1/2007; Law Practice magazine, "nothing.but.net" column; American Bar Association